Copy Writer
A
copywriter's job is highly challenging and very interesting. Copywriter is one who writes or edits copy or written
content for a living, usually of sales generating or marketing nature. The tone
of voice used when writing copy needs to be just right to meet the goals of a
website.
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A brief job description of a Copywriter, It can be
vary from Company to Company:
- Developing
highly effective, original and targeted marketing content for the
promotion and sale of goods and services.
- Copywriters develop written content for websites. Sales letters, articles, books. The products from copywriters touch our lives
constantly.
- Writing &
editing creative materials for promotions, direct marketing (email marketing,
newsletter), advertisements as well as website content, etc.
- Interacting with
clients from time to time and advising those regarding website content related
issues.
- A Deep understanding
of the target customer and maintaining the right tone of voice while
writing content for marketing.
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Profile / Skills required:
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- Excellent
command over the English language. Expert writing skills, editing and
proof reading abilities.
- Creative
bend of mind with strong visualization skills.
- An
advertising background with an understanding of Search Engines and
Internet Marketing.
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Common Job
Profiles – Copy Writing Industry
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